Post by sinthiya007 on Nov 9, 2024 23:39:40 GMT -5
Let's figure out what is known today about official mailings in WhatsApp Business API, how they work and how much they cost for businesses.
What is WhatsApp Business API
WhatsApp has a 90% open rate, while email has less than 20%. And where the user reads your messages, there should be business.
WhatsApp for Business has two products: WhatsApp Business App and WhatsApp Business API.
WhatsApp Business App is an application on your phone, you can freely install and use it. In addition, such a number cannot be connected to a CRM system, correspond on page seo service from several computers at the same time, make mailings and use chat bots. Also, you will not be able to use buttons in messages. If it is enough for you to have only one person from one number communicating with clients, and there is no need for mailings, then WhatsApp Business App is enough for you.
WhatsApp Business API is a business solution that allows you to connect a CRM system for multiple managers, automate mailings, and connect chatbots. Through the API, you legally connect directly to the messenger for mailings and automation, without the risk of getting blocked.
WhatsApp announced the launch of WhatsApp Business API in 2018. The messenger allowed large brands to make transactional mailings and communicate with users. Just two years later, WhatsApp gave companies the opportunity to send marketing mailings. Such mailings help businesses to revive the base of "dormant" contacts, conduct promotions, and increase sales.
The abbreviation API stands for “Application Programming Interface” – in simple terms, it is a set of functions that allow one program to interact with another.
Since an account is an access to the API (i.e. directly to WhatsApp servers), there is no separate application - the channel works 24/7 and does not require a constantly turned on phone with a running application.
The team of the messenger marketing platform TextBack has been working with messengers for over 6 years and is ready to share their expertise on how businesses can make official mailings in WhatsApp Business API and how much they cost.
What is WhatsApp Business API
WhatsApp has a 90% open rate, while email has less than 20%. And where the user reads your messages, there should be business.
WhatsApp for Business has two products: WhatsApp Business App and WhatsApp Business API.
WhatsApp Business App is an application on your phone, you can freely install and use it. In addition, such a number cannot be connected to a CRM system, correspond on page seo service from several computers at the same time, make mailings and use chat bots. Also, you will not be able to use buttons in messages. If it is enough for you to have only one person from one number communicating with clients, and there is no need for mailings, then WhatsApp Business App is enough for you.
WhatsApp Business API is a business solution that allows you to connect a CRM system for multiple managers, automate mailings, and connect chatbots. Through the API, you legally connect directly to the messenger for mailings and automation, without the risk of getting blocked.
WhatsApp announced the launch of WhatsApp Business API in 2018. The messenger allowed large brands to make transactional mailings and communicate with users. Just two years later, WhatsApp gave companies the opportunity to send marketing mailings. Such mailings help businesses to revive the base of "dormant" contacts, conduct promotions, and increase sales.
The abbreviation API stands for “Application Programming Interface” – in simple terms, it is a set of functions that allow one program to interact with another.
Since an account is an access to the API (i.e. directly to WhatsApp servers), there is no separate application - the channel works 24/7 and does not require a constantly turned on phone with a running application.
The team of the messenger marketing platform TextBack has been working with messengers for over 6 years and is ready to share their expertise on how businesses can make official mailings in WhatsApp Business API and how much they cost.